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Visualizing Online Buzz: iPhone Dominates the Conversation
Mark Ghuneim, (@mediaeater) is the Founder/CEO of digital marketing agency and technology incubator Wiredset and social media tracking service Trendrr.
It’s no secret that the iPhone has taken the mobile marketplace by storm in the last 18 months. With good reason, it is indeed a quantum leap forward for consumers, developers and the entire industry. Here is a quick look at awareness and engagement levels of the iPhone when measured against competitors and cousins in the Apple family. – Mark Ghuneim, May 30, 2009 |
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Red Rocks joins effort to find bone marrow donors
At every show this summer at Red Rocks Amphitheatre, the Love Hope Strength Foundation is teaming with the bone marrow donor center DKMS to take cheek swabs from fans willing to join a national donor registry. – Alex Pham, May 29, 2009 |
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StatShot: Idol Rocks Twitter
The Twitter-verse (sphere?) was packed with Idol Tweets last week, as the Hollywood karaoke competition wrapped up its latest season. There were “No Boundaries” (and no crappier song) for the show, which crushed the competition so bad that Trendrr gave it its own chart. With the season finales behind us, which of the replacement summer shows will pick up the slack? Survivor and Gossip Girl and Dancing with the Stars ended strong, but who else will have the social media moxie to generate buzz until fall? – Chris Albrecht, May 26, 2009 |
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Online video series need to find the living room
I was encouraged this week by Clearleap's addition of Revison3, Next New Networks and Blip.tv to its direct-to-cable box video offering. New collaborations among online video companies, MSOs, telcos and intermediaries like Clearleap are integral to the eventual success of online video revenue equations. – Pete Wylie, May 20, 2009 |
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Made-for-Broadband Video and VOD are Looking Like Peanut Butter and Chocolate
Consider, last week Multichannel News reported that Verizon plans to bring over 7 million broadband video clips from providers like blip.tv, Veoh and Dailymotion to its FiOS service, which users can browse with their set-top boxes. Also last week, AnySource Media, a software company that powers broadband-connected TVs, announced content deals with TheStreet.com, Break.com, Revision3 and Next New Networks, creating hundreds of "virtual VOD channels." And yesterday, Clearleap, a startup technology platform I recently profiled, announced its own deals with blip.tv, Revision3 and Next New Networks, providing content that cable operators can meld with their VOD offerings. – Will Richmond, May 19, 2009. |
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Why Ford is Winning on the Social Web
Mark Ghuneim, (@mediaeater) is the Founder/CEO of digital marketing agency and technology incubator Wiredset and social media tracking service Trendrr. It’s no secret that American car companies are in trouble these days. With those troubles comes a huge spike in buzz for each respective company. Some would argue, despite the bad news, this increased public focus is an opportunity for auto brands to reposition in the market. Here is a quick look at how the bad news out of Detroit is playing out and who is making strides. – Mark Ghuneim, May 18, 2009 |
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Clearleap to Bring Trio of New Media Studios to TVs
The lines between old and newteevee blurred a little more today, as Clearleap announced that it will help make web-based content from blip.tv, Next New Networks and Revision3 accessible on TV sets. Programming from the trio of new media companies will be made available through cable, satellite and IPTV operators in a VOD setting using Clearleap’s ClearFlow platform. – Chris Albrecht, May 17, 2009 |
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Web Shows Leap To Cable
What's the problem today? Getting Internet video into many cable systems is often a cumbersome process: Clearleap CEO Braxton Jarratt tells us it often includes physically shipping a hard drive full of video somewhere, beaming video over satellite, and waiting for someone to enter the metadata manually. The process can take days or weeks. But Clearleap, Jarratt tells us, can do this much faster -- syncing hourly or daily, using the Internet. In the future, it'll even be able to do live video. – Dan Frommer, May 18, 2009 |
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Column: Who Will Survive Online Shakeout?
That’s why any digital studio that survives will need a low-cost, high-revenue model. The Denver-based digital network Jookt covers high school sports and recently shifted its business model to significantly reduce expenses. Last fall the network relied primarily on professional photographers and spent about $70,000 each month to create 20 stories. – Daisy Whitney, May 17, 2009 |
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What Twitter Can Do to Avoid the Next Swine-Flu Panic
Simon Dumenco: One media lesson we all learned last month is it's rather easy to lose control of the message in the statusphere. According to Trendrr, at one point there were 10,000 posts per hour about swine flu. So while there was the sense that Twitter was being used to inform people, there was also the sense that it was fanning panic. At Malaria No More, where you're using every type of social-media tool, including Twitter, how much do you worry about losing control of the message? – Simon Dumenco, May 12, 2009 |
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Clearleap in VOD Deals with Next New Networks, Revision3, blip.tv
According to Clearleap, its three new content partners will be able to use its flagship ClearFlow platform--which it claims integrates "seamlessly" with traditional TV infrastructures--to deliver their programming to traditional TV platforms via a simple MRSS feed (note: the company claims that operators who sign up for its service can implement it "with no new set-top box software, by leveraging existing network infrastructure"). Once programming has been delivered into its platform, the company says, it can then be made available to home viewers within minutes. Clearleap bills its platform as providing an automated system of content ingest, management and delivery that represents a "quantum leap forward" for MSO's who would typically use a "time-consuming and costly satellite- and tape-based workflow."- Tracy Swedlow, May 19, 2009 |
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Revision3, Next New Networks and blip.TV Jump onto TV Screens with Clearleap Partnership
Using Clear|Flow, a content platform that seamlessly integrates with traditional TV infrastructures, the Web video pioneers will deliver content using a simple MRSS feed. Once delivered into the Clearleap platform, content is then made available to home viewers within minutes, ensuring the VOD offerings are fresh and timely. This automated system of content ingest, management and delivery is a quantum leap forward for MSOs who commonly rely on a time consuming and costly satellite and tape-based work flow. – Press Release, May 18, 2009 |
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Clearleap partners with Revision3, Next New Networks, blip.tv
Clearleap, an Internet-based TV technology platform, announced partnerships with online video companies Next New Networks, Revision3 and blip.tv that it said will bring premium Web content directly to viewers’ TV sets. Through this partnership, Clearleap said programming will soon be available to home viewers through cable, satellite and IPTV providers in a video-on-demand environment. The agreements are the first in a series of content partnerships Clearleap plans to announce in the coming weeks. – Mike Robuck, May 18, 2009 |
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Clearleap brings original online video to cable
Online video production companies Revison3, Next New Networks and Blip.tv announced deals with Clearleap to push their original online video programming directly to cable boxes. Clearleap hopes to serve as the conduit between such Internet content and cable delivery systems, a connection that today suffers from a variety of lags; indeed, in some cases Internet vendors have had to ship actual hard drives full of video content to cable vendors in order to get their wares onto cable systems. – Pete Wylie, May 18, 2009 |
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Clearleap Inks Web-Video Deals For VOD Service
Clearleap, a startup pitching pay-TV providers on a Web-to-VOD service, has signed content-distribution deals with three online-video companies: Next New Networks, Revision3 and Blip.tv. Clearleap's automated content-ingest, management and delivery system obtains content from the Web using an MRSS feed, then converts it into video files for distribution on VOD platforms. – Todd Spangler, May 18, 2009 |
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Clearleap Brings Blip.tv & Others to Cable
Clearleap , a startup that aggregates Internet content for cable operators, has signed Blip.tv , Next New Networks, and Revision3 as content partners. Clearleap will now have access to the trio's entire library of content, and MSOs can pick and choose how much they offer to digital video subscribers. Among the group, Blip.tv claims to offer 38,000 originally produced Web shows. (See Clearleap Nets Content Partners.) Clearleap is coming along as MSOs look for ways to expand their VoD movie and TV vaults with a broad variety of niche content. Clearleap's encoding process ensures that IP-based videos can be played on cable's widely deployed base of non-IP, QAM-based set-tops. – Jeff Baumgartner, May 18, 2009 |
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Web vs. TV Content Owners: Taking the Fight to the Opposition
But what I do see happening, and we’re in fact seeing it on the front lines at WatchMojo.com, is Web content companies moving aggressively to cable… where the ad dollars and licensing models “make the pie higher”, to quote another chief executive.A number of companies are trying to facilitate this, the latest one is Clearleap, who has signed on Blip.tv, Revision 3 and Next New Networks (Blip.tv is an aggregator, Revision 3 and Next New Networks are creators). Read more about them here and here. This poses a major challenge to traditional media companies, it’s one thing to acknowledge - like Disney’s CEO Bob Iger - that media is being increasingly consumed online and traditional media has to be there… but it’s another thing to actually “release the hounds”, because what you end up doing is accelerate the pace at which you shrink your business. – May 19, 2009 |
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MEDIA ARTS MONDAYS:
Data Visualization Tools
Trendrr
Trendrr is an easy and free service that tracks dynamic data trends over time across leading social media and e-commerce sites in a digestible format.- May 12, 2009 |
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| Digital World: Community Organizing 2.0 - A site called Twearch (tinyurl.com/dlygyv) will search Twitter, Wikipedia and Digg, as well as Tweepz (tweepz.com), a service that checks what tweeters are tweeting about at any given moment. And the tools at tweetprobe.tumblr.com and trendrr.com are worth checking out as well. With a little effort, all of us can get onto the front lines, defending Israel - where it counts. – May 12, 2009 |
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StatShot: Twitter Enjoys Some “Motherlove”
Whether you loved it or found it wildly distasteful, tons of people Twittered about SNL’s Motherlover this weekend, giving the sketch show some big social media buzz, according to Trendrr. Oprah’s presence continues to loom large over the micro-blogging community, and more tweets about American Idol are sure to come as the talent show wraps up its season. It will be interesting to watch which TV shows get Twittered in the coming weeks with so many show seasons finishing up. – Chris Albrech, May 11, 2009 |
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Jookt Special: Denver High School Laxers Get Tricky
Considering all the buzz about the MCLA National Tourney in Denver, LacrosseAllStars thought it'd be worthwhile to check out the high school talent hidden away in the Rocky Mountains. So, one thing led to another and our boys from Jookt hooked us up with a couple of videos to give us a feel for Colorado lacrosse. First up, Denver-area high school players show their stuff for the Jookt Lacrosse Tour trick competition – Jeff Buelle, May 9, 2009 |
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Twitter Friday: Oprah’s KFC Coupons Congested Twitter
From a Public Relations perspective the ages old saying “any publicity is good publicity” is ever present. It also seemed to be driving force of Oprah Winfrey’s latest stunt on Twitter and beyond, the free KFC coupons giveaway. What happened?- Tad Chef, May 8, 2009 |
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What to know: The Olympic Training Center resident already has made a name for herself on the international scene, with an Olympic appearance and consistent performances in World Cup events. Has a chance to become the face of Colorado Springs-based USA Pentathlon before the 2012 London Games. A strong runner and swimmer, usually steady in the equestrian portion, continually improving in shooting and shows tremendous upside in fencing. Click here to read about Isaksen’s performance in Beijing. Click here for a jookt.com video profile of Isaksen. – Brian Gomez, May 6, 2009
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StatShot: What’s Being BitTorrented? Testosterone
But if there is one force in the online universe that can fight back the onslaught of greased-up muscles, it’s Oprah. The one-woman multimedia empire continues to generate buzz on Trendrr’s list of the Top Twittered TV Shows. Not too far behind is American Idol, which is nearing the end of this season’s run. – Chris Albrecht, May 5, 2009 |
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5 Terrific Twitter Research Tools
Trendrr is a new favorite among analysts looking to keep track of trends and compare information. It tracks statistics on multiple social media platforms, but for Twitter, its Twitter Search graphs are invaluable - they provide graphing of keyword mentions on an hourly basis. There’s also Twitter user stats available, and all of this information can be compared to things like blog mentions. Also check out TweetStats Trends. Ideal for: tracking Twitter search, comparing information. – Ben Parr, May 3, 2009 |
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Swine Flu Hysteria: 10,000 Tweets Per Hour
As you can see in the chart below, Tweets about “Swine Flu” are now at 10,000 per hour, up from an average of a few thousand earlier in the day. Of course, this is the snowball effect that Twitter can have on a given subject, whether it be Christian Bale, Susan Boyle, Ashton Kutcher or other viral phenomenons that we’ve seen pop up since the microblogging site crossed the chasm so to speak. |
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Jookt Special: Top 5 Colorado High School Lax Teams
This weekend's Jookt segment takes a quick look at the Top 5 high school teams in Colorado. On the list: Arapahoe, Regis, Douglas County, Kent Denver and Mountain Vista. Check out some cool footage (big hits & interviews included) from each team after the jump. – Jeff Buelle, April 25, 2009 |
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So Oprah and Paul Blart Walk into a StatShot
Man, it is Oprah’s world and we are just livin’ in it. According to Trendrr, the queen of daytime TV continued to dominate Twitter chatter last week, and will probably continue to do so if she keeps using the micro-blogging service during the show like she did last Friday — errr, I mean, I don’t watch her show, what are you talking about? American Idol’s double elimination disco night made the talent contest sparkle again this week. – Chris Albrecht, April 27, 2009 |
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Tyler Hinton: Laying the Groundwork
http://www.jookt.com/media/1632-ap-tyler-hintonTyler Hinton is an athletic high school sophomore in Lafayette, Colorado. Only instead of trying out for a varsity sport, he is training hard to become an Olympic-caliber C1 slalom racer. Hinton is one of the United States' highest-ranked junior canoeists, and he recently received the River Meister Award, Colorado's most prestigious high school paddling honor. Watch this video clip from www.jookt.com. – April 24, 2009 |
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